AI Strategy Two Futures for Artificial Intelligence There are two competing visions of artificial intelligence. In one, humans work for AI. In the other, AI works for humans. The future we choose will determine whether AI replaces human capability or expands it.
AI Productivity The One Thing That Will Immediately Make AI More Useful for You Every time you open a new AI session you are starting from zero. The AI has no idea who you are or how you work. Context artifacts fix that. The more foundational knowledge you capture and feed to AI systems, the faster and better the output becomes. Start with one document. Your brand voice.
AI Strategy Public Polling on AI Is Consistently Negative. Let Me Explain Why. Mobile brought everyone to the table. AI is pulling up the chairs. The people most affected by AI job displacement are the same people who lack the sophistication to participate in the AI economy.
AI Opportunity AI Plus Beginner's Mind Steve Jobs called the PC a bicycle for the mind. Think of AI as a Formula 1 car. The people who will thrive are not the most technically sophisticated. They are the ones who know what they want to create.
AI Results Two Buckets. Clean Record. Both Directions. Two years of production AI experiments produced a clean finding. Every experiment designed to replace a person failed. Every experiment designed to enhance a person won. The record is clean in both directions.
Tech History Refusal Is a Choice. It's Just Not a Good One. Spreadsheets didn't eliminate finance teams but professionals who refused to learn them were replaced by ones who did. AI is following the same pattern. The gap is already forming. Refusal is a choice. It's just not a good one.
AI and Work The Real AI Employment Story CEOs say 55% expect AI to increase hiring in 2026. Only 9% plan workforce reductions. The organizations that treat AI as augmentation will compound their advantage. The ones that treat it as cost reduction will miss the opportunity.
AI and Work The Ceiling Is Determined by the Person, Not the Tool. Same model. Same underlying system. Our creative director produced materially stronger results than the platform provider's own demonstration. Access to the model is not the advantage. Human direction is. The ceiling is determined less by the tool and more by the person guiding it.
AI Opportunity AI Is a Bicycle for the Mind. Not a Replacement for the Rider. Steve Jobs called the PC a bicycle for the mind. AI is the same principle at a different order of magnitude. The organizations that treat AI as augmentation will compound their advantage. The ones that treat it as headcount reduction will miss the point.